About Us
Our Journey
Vipar started in 2004 as Chongqing Vipar Auto, has expanded its operations across South East Asia, China, Afghanistan, the Middle East and Africa. The company offers a diverse range of products, including automotive, consumer electronics, and petroleum products. These products are often branded under well-known international names such as Bajaj, KTM, Toshiba, and more. While Vipar initially focused on the automotive sector, it has since diversified into consumer electronics, retail finance, petroleum, and pharmaceuticals.
Our Vision
To be the chosen Market Access, Distribution and Sourcing Solutions provider for leading multinational corporations.
Our Strengths
Cost-Effective Sourcing Solutions
Leveraging Scale, Key Supplier Ties, and Local Presence in China, India & Indonesia
Comprehensive Logistics
High volumes and key warehouses ensure prompt delivery and fulfilment.
Talent Development
Empower partners and employees through training and skill enhancement to achieve our market goals.
Channel Excellence and Distribution
Global expertise in channel management with 1,000+ dealers.
Trade and Consumer Finance
Dubai-based, with finance licenses to support dealers and consumers.
Consumer Insights and Marketing
Dedicated teams driving digital marketing, activations, and demand generation.
Manufacturing
For localisation and market access
Our Verticals
Automotive Distribution
Comprehensive distribution networks across multiple markets
Vehicle Assembly
Precision engineering and local manufacturing capabilities
Spares, Consumables & Accessories
Wide range of quality automotive components and supplies
Mobility Technology
Innovative solutions for modern transportation challenges
Financial Services
Tailored financial solutions for automotive ecosystem
Electronics
Top brands in electronics and consumer durables including our own
Global Presence
Southeast Asia
- Cambodia
- Indonesia
- Laos
- Myanmar
South & East Asia
- Afghanistan
- China
- India
Middle East
- UAE
Africa
- Angola
- Djibouti
- Ethiopia
- Malawi
- Mozambique
- Somaliland
- Zambia
- Zimbabwe
Strategic Partnerships
Automotive
Bajaj Auto (India)
Technology
Leading electronics providers
Finance
Local and international financial institutions
Our Commitment
We are more than a traditional automotive company. Our integrated ecosystem spans multiple strategic verticals—from automotive distribution and vehicle assembly to spares, consumables, and accessories, while also pioneering mobility technology, financial services, and electronics. We're not just selling products; we're creating comprehensive solutions that empower and transform communities.
- check_circle Enhance transportation accessibility
- check_circle Support local economic development
- check_circle Provide technological solutions
- check_circle Create employment opportunities